Workshop for Marketing Professionals
What we covered:
INCREASING INTERNAL COLLABORATION
Ensuring every project or initiative is on time, budget and strategy requires collaboration of each invested department from concept to execution. Making sure you are all on the same page up-front can save time, money and headaches on the back-end. We’ll showcase tools specifically designed to encourage collaboration and alignment during brainstorming and planning sessions, whether internal or with clients and partners.
CREATING MORE IMPACTFUL OUTREACH MATERIALS
When you’re trying to engage with prospects and customers, you need to break through the clutter and incent action. Learn about technology that allows you to customize your materials to create better engagement while reducing the risk of exposing sensitive information.
Watch the Best Practices Panel Discussion featuring:
Brad Downs, Director of Marketing, Baltimore Ravens
Deborah Stuiber, Marketing Manager, McCormick & Company, Inc.
Diane Lonsdale, EVP Chief Experience Officer, Harvey Agency